Scheveningen mural

Commissioned by ALDI Vastgoed, we designed this mural for the walls of a new supermarket building.

A testament to the rich tapestry of Scheveningen’s scenery, it’s a blend of key elements – the old church, a herring cart, the dunes, an anchor, old sea compass, the iconic light­house, a sand castle, surfers, boats and sea­life, to name but a few.

At first glance, it challenges perception, playfully inviting the viewer to decipher: the more you look, the more treasures unfold. The pre­dominant dark blue colour scheme reflects the connection to the sea and subtly incorporates both Aldi logo and Scheveningen’s coat of arms.